Intrinsiqs

Is Diageo plc overvalued?

Diageo plc (DEO) looks fairly valued — trading about 3% above its fair value.

Fairly valued
Current price $90.98 Fair value $88.30
Price
$90.98
Fair value
$88.30
Current P/E
20.0
Normal P/E
19.4
Market cap
$50.58B
Dividend yield
3.5%
Return on equity
21.2%
Sector
Consumer Defensive

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Fair value compares DEO's current P/E to its own historical "normal" P/E (FAST Graphs-style). Updated 17 Aug 2026.