Is Deluxe Corporation overvalued?

Deluxe Corporation (DLX) looks undervalued — trading about 111% below its fair value.

Undervalued

Price

$24.05

Fair value

$50.65

Current P/E

6.0

Normal P/E

12.7

Market cap

$1.10B

Dividend yield

5.0%

Return on equity

14.6%

Sector

Communication Services

Fair value compares DLX's current P/E to its own historical "normal" P/E (FAST Graphs-style). Updated 11 Aug 2026.

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