Intrinsiqs

Is Rocky Brands, Inc. overvalued?

Rocky Brands, Inc. (RCKY) looks overvalued — trading about 25% above its fair value.

Overvalued
Current price $51.99 Fair value $38.78
Price
$51.99
Fair value
$38.78
Current P/E
18.8
Normal P/E
14.0
Market cap
$391.5M
Dividend yield
1.2%
Return on equity
13.2%
Sector
Consumer Cyclical

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Fair value compares RCKY's current P/E to its own historical "normal" P/E (FAST Graphs-style). Updated 12 Nov 2026.

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